Events Manager

The Events Manager is responsible for leading the planning, execution, and enhancement of both commercial partner and public-facing events within our Experience Centre at Grove. With a strong focus on premium guest experiences, this role ensures all events deliver operational excellence, embody the company brand, and exceed expectations for clients, partners, and visitors alike. The Events Manager will manage the Events Coordinator, while working collaboratively across internal departments and external suppliers to create memorable, hospitality-driven experiences that align with our brand and company vision.

Main Duties

• Event Leadership: Plan, manage, and oversee the delivery of commercial partner and public-facing events from concept through to execution, ensuring alignment with company objectives and brand values.
• Team Management: Lead and support the Events Coordinator to ensure effective planning, delivery, and evaluation of all events.
• Client Liaison: Act as the primary point of contact for commercial partners and clients, developing strong relationships and ensuring high satisfaction and return engagement, resulting in premium feedback.
• Internal Collaboration: Work closely with internal teams including Marketing, Commercial, Operations, and Creative to ensure seamless integration of events into broader business and brand strategies along with other potential key internal stakeholders.
• Public Engagement: Devise and execute marketing strategies to promote public events, ensuring strong attendance and engagement in line with departmental OKR’s.
• Supplier Management: Source, brief, and manage external suppliers including AV, catering, décor, and logistics to ensure quality, reliability, and budget control.
• Budget Oversight: Manage event budgets, ensuring cost-effectiveness and profitability while maintaining high-quality execution.
• Brand: Uphold and enhance the company brand through all event touchpoints, ensuring consistency in tone, messaging, and visual identity.
• Event Evaluation: Gather feedback, generate reports, and recommend improvements for future events to continually elevate the visitor and partner experience aligned with company OKR’s.
  
  

Key Accountabilities

(Manager/Supervisor level role)

Fulfil all organisational expectations, including but not limited to the following:

• Role model Williams Values & Behaviours, supporting and holding others accountable to do the same.
• Always ensure compliance with health and safety obligations, supporting managers to uphold expected standards.
• Ensure high standards of behaviour and conduct are upheld across the organisation, including the wellbeing of team members.
• Carry out effective team member performance management, making sure suitable measures are agreed and taken to close any identified gaps in skills or knowledge.
• Ensure you adhere to brand rules and maintain high standards of department presentation.
• Comply with quality standards and identify and contribute ways to continuously improve department and personal performance.
• Ensure understanding of cost cap requirements and identify opportunities to improve optimisation.
  
  

Core Competencies

• Leadership: Demonstrated ability to lead and inspire a team, manage multiple stakeholders, and take ownership of high-profile events.
• Communication: Excellent written and verbal communication skills for engaging with clients, suppliers, public audiences, and internal teams.
• Project Management: Strong organisational and time management skills, able to deliver multiple projects simultaneously to tight deadlines.
• Brand Alignment: Strong understanding of brand positioning and how to translate this into experiential activations.
• Commercial opportunities: Proven ability to manage budgets, locate external suppliers, and deliver ROI-driven events.
• Creativity & Innovation: Ability to think creatively to design engaging, original events that stand out in a competitive landscape.
• Client Relationship Management: Track record of building trusted relationships and managing expectations with commercial partners and stakeholders.
  
  

Qualifications And Experience Level

• Minimum 5 years of experience in event management, ideally within an experiential, Hospitality and brand-driven environment.
• Proven track record of delivering successful high end large-scale events and public engagement campaigns.
• Experience managing or mentoring junior team members.
• Proficiency in event software/tools and Microsoft Office Suite.
• Experience working with agencies and external suppliers.
  
  

This job description is not exhaustive, and the job holder will be required to carry out from time-to-time tasks in addition to the above that will be both reasonable and within their capabilities.

Company Description

For almost 50 years, Williams Racing has been at the forefront of one of the fastest sports on the planet, being one of the top three most successful teams in history competing in the FIA Formula 1 World Championship. With an almost unrivalled heritage of engineering and racing F1 cars and unforgettable eras that demonstrate it is a force to be reckoned with, the British squad boasts 16 F1 World Championship titles to its name.

Since its foundation in 1977 by the eminent, late Sir Frank Williams and engineering pioneer Sir Patrick Head, the team has won nine Constructors’ Championships, in association with Cosworth, Honda and Renault. Its roll call of drivers is legendary, with its seven Drivers’ Championship trophies being lifted by true icons of the sport: Alan Jones, Keke Rosberg, Nelson Piquet, Nigel Mansell, Alain Prost, Damon Hill and Jacques Villeneuve. The team has made history before and is out to make it again with a long-term mission to evolve and return to the front of the grid.

Additional Information

Atlassian Williams Racing is an equal opportunity employer that values diversity and inclusion. We are happy to discuss reasonable job adjustments.